Hiring students: 3 important benefits

Why Hire Co-op Students?

Businesses are navigating an uncertain economic landscape, with forecasts indicating a potential slowdown in the near future. As organizations prepare for upcoming challenges, such as reduced working hours and increased unemployment, strategic hiring is more important than ever. Hiring students can help with many of these challenges.

Rather than resorting to layoffs or hiring freezes, exploring alternative solutions can present valuable opportunities. How can you respond to the upcoming recession? One great option is to hire co-op students. Hiring co-op students is a cost-effective way to find enthusiastic and hardworking employees, where both you and the students you hire can reap benefits.

What is co-operative education?

Co-operative education (co-op) programs allow post-secondary students to gain hands-on work experience by pairing their formal education with temporary work placements in their field of study. Through structured work placements within their field of study, students gain valuable hands-on experience, enhancing their resumes and professional networks, which they can often use as leverage to earn a higher salary in their first permanent job.

During their work placements, students also build essential skills, including important soft skills that are easier to learn outside a classroom setting.

Co-op programs offer various models, including alternating work/study terms and continuous placements, typically lasting several months. Educational institutions play a vital role in facilitating and overseeing these placements, providing support for both students and employers.

While there are plenty of benefits for students, hiring co-op students can also be valuable for employers.

What is the difference between co-op hires and regular student hires?

When considering student employment, it’s important to understand the differences between co-op programs and regular student hires. While both involve students gaining work experience, their structures and objectives are quite different.

Benefits unique to co-op program hires

Co-op students aren’t your average summer interns. They bring a unique blend of academic knowledge and real-world ambition to your organization. Let’s have a look at some of the specific advantages that make hiring co-op students a strategic move for businesses of all sizes.

Integrated into the academic curriculum: Co-op programs are typically structured and integrated into a student’s academic program. They involve alternating periods of academic study with periods of paid work experience directly related to the student’s field of study.
Structured work terms: Co-op placements are usually structured work terms with defined durations, often lasting several months.
Educational institution involvement: Educational institutions play a significant role in overseeing co-op placements, ensuring they align with academic requirements.
Focus on skill development: Co-op programs emphasize the development of practical, industry-relevant skills and the application of theoretical knowledge in a real-world setting.
Longer-term engagements: Co-op placements tend to be longer than typical student hires, allowing for deeper engagement in projects.

Regular student hires

While co-op students offer a few advantages, traditional student hires also present valuable opportunities for businesses. Let’s have a look at the benefits of regular student hires.

Independent employment: Regular student hires are employed independently, without a formal integration into their academic curriculum.
Flexible arrangements: These hires can involve various arrangements, including part-time, full-time, or seasonal work, with flexible durations.
Less formal structure: Regular student employment may lack the structured learning and oversight that co-op programs provide.
Varied skill focus: While students gain valuable experience, the focus may not always be on developing skills directly related to their field of study.
Shorter or more varied term engagements: These placements may be for shorter terms, like summer employment, or they may be ongoing part-time work.

In summary, co-op programs prioritize the integration of academic learning with practical experience, while regular student hires are more independent employment arrangements. They often involve structured work terms and oversight by educational institutions, while regular student hires offer greater flexibility.

Co-op programs also emphasize skill development directly related to a student’s field of study, while regular student hires may involve broader work experiences.

Why hire co-op students?

Co-op work opportunities are a way to develop future talent while managing your workforce, especially during economic downturns. They offer businesses a pool of bright and motivated students eager to showcase their skills.

Here are the top ways organizations can benefit from hiring co-op students:

Gain fresh perspectives – Co-op students usually strive to improve their chances of future employment (whether at your company or elsewhere), so they are especially motivated to perform their job well. As these potential hires are in school, co-op students will likely be studying the latest trends affecting your industry and will have up-to-date skills. Because they are looking at your business from a new angle, they may ask questions or have ideas that you or other employees have not yet considered. Fresh perspectives can inspire innovation, and co-op students’ enthusiasm can be refreshing and contagious.

Save money – Co-op work placements offer many financial benefits for companies, including affordable salaries and government-granted wage subsidies. Some provinces even offer wage-dependent tax credits to companies that hire co-op students. For example, instead of hiring a full-time employee with an annual salary of CAD 55,000, a company could employ two co-op students for 4-month placements each year. The hourly rate for a marketing co-op student in Canada may range from $18 to CAD 25, offering a more flexible and cost-effective solution for specific projects.

Connect with future talent – By hiring co-op students, you are steadily filling your talent pipeline and forging relationships with potential future hires. By offering a great co-op experience, you may very well be developing and mentoring these students into loyal full-time employees once they graduate.

Questions to ask yourself before hiring co-op students

Hiring co-op students can strengthen your workforce and save you money. There are, however, a few key considerations you should take into account so that you can create the best experience for your co-op students and ensure the greatest benefit for your company.

How can I protect the health and safety of new and young workers?

Bringing co-op students and other young workers into your organization brings energy and fresh perspectives. However, it also comes with the responsibility of ensuring their health and safety. New and young workers are often more vulnerable to workplace hazards due to their limited experience and potential lack of awareness. Here are some ways you can create a safe and supportive environment for them.

Comprehensive safety training: Go beyond basic orientation days. Provide specialized training tailored to the student’s specific role and work environment. Emphasize hazard identification, teaching them how to recognize potential risks before they become incidents, and safe work practices, so they know how to react to specific incidents in the workplace.
Mentorship and supervision: Assign experienced mentors or supervisors to provide guidance and oversight, especially during the initial stages of the placement. Regular check-ins can address potential safety concerns and reinforce safe work habits.
Hazard assessments: Conduct thorough hazard assessments of the student’s work area and tasks. Implement appropriate safety measures, such as personal protective equipment (PPE) and safety protocols.
Emergency Procedures: Clearly communicate emergency procedures and ensure students know how to report accidents or near misses. This could be in the form of emergency evacuations or fire drills.

How can I create a sense of belonging in my organization?

When students feel a sense of belonging, they are more likely to be engaged, productive, and contribute their best work. So, how can you intentionally build a workplace culture where your co-op students feel like genuine team members?

Structured onboarding: Develop a comprehensive onboarding program that introduces students to the company culture, values, and team dynamics in a friendly way. Try to keep them engaged throughout the onboarding program to get them excited about working with your organization.
Team integration: Give them opportunities to connect with colleagues through team meetings, social events, and collaborative projects. Try to keep these integrations creative; this way, the co-op students might feel more inclined to participate, and it could help build stronger relationships with their new colleagues.
Clear communication: Establish open communication channels and encourage students to ask questions and share feedback. Let them know who they can turn to for different questions or if they need a bit of guidance. This way, they can feel more comfortable asking questions or for help.
Meaningful Work: Assign tasks that are relevant to the student’s field of study and contribute to the organization’s goals. Avoid assigning only menial tasks. Keep them interested in the work that they are doing to get the best out of them!
Recognition and Appreciation: Acknowledge and appreciate students’ contributions. Provide positive reinforcement and celebrate their successes. Getting the rest of your team involved with this will only boost the sense of accomplishment that the students will feel.
Inclusion: Make sure that the student feels included in all workplace activities and that they are not excluded from important meetings or team-building exercises. Ask them for their opinions on certain projects or pieces of work to get them to be more involved.

How can I effectively manage co-op students’ performance and provide helpful feedback?

Without a structured approach to managing their performance, you risk not realizing their full potential. How can you create a system that not only evaluates their contributions but also encourages them to learn, grow, and make meaningful contributions to your team?

Clear expectations and goals: Set clear performance expectations and goals at the beginning of the placement. Provide a detailed job description and outline key responsibilities. Give the co-op students an understanding of what is expected of them and a detailed plan for their progression.
Regular feedback: Provide regular, constructive feedback throughout the placement. Schedule formal performance reviews and informal check-ins. Make sure that the feedback you’re giving is actionable and can be implemented. If you just say “That’s wrong” and give them no direction, it will be hard for them to do better next time.
Performance metrics: Develop measurable performance metrics to track student progress and identify areas for improvement. This will also allow them to hold themselves accountable and give them something to strive for.
Skill development: Focus on developing the student’s skills and knowledge. Provide opportunities for learning and growth. Set up workshops to develop skills related to their field of study.
Mentorship programs: Pairing a student with a mentor within the company can greatly increase the student’s performance and overall happiness. If you pair them with a mentor who works in their field of study, that would be ideal. This gives them a chance to understand the skills they need to develop to perform day-to-day tasks in their particular field.

So, should you hire co-op students?

In today’s dynamic business environment, organizations must remain agile and adaptable. Co-op programs offer a strategic avenue for hiring, providing access to motivated students with up-to-date skills and fresh perspectives. By integrating co-op students into your workforce, you not only address immediate staffing needs but also invest in the future of your organization!

The benefits are pretty clear. You save money on hiring, you get employees with innovative ideas, and there is a pipeline for future full-time employees. However, your success depends on a well-structured program that prioritizes safety, inclusion, and effective performance management. By investing time and resources into creating a positive co-op experience, your organization will reap the rewards of a motivated and skilled workforce.

At Citation Canada, we understand the importance of strategic talent acquisition and effective HR management. If you’re looking to enhance your workforce and optimize your hiring strategies, we’re here to help. Explore our range of HR solutions and discover how we can support your organization’s growth. If you need more information, contact us today!